Tuesday, November 6, 2018

LAB11's Full Lift Shampoo & Soft Mask Series Launch and Review

GlobalStory hosted its new series of hair solution named "Full Lift Shampoo and Soft Mask" under its in-house brand, LAB11 at the Eco Sky's Business Lounge.



Brand LAB11 is a creation of team GlobalStory that has been one of the hair and beauty industry market leader with 18 years of experience through 11 HairStory Saloon branches, 1 HairStory academy, 2 SugarNails saloons and 2 FaceStory outlets.


With the vision to instill beauty and confidence in people from all walks of life, GlobalStory target to lead LAB11 into providing a range of tip top quality hair and beauty solution products.


"LAB11 is the mother brand of Full Lift Shampoo and Soft Mask which aimed to deliver desired hair texture with more than 10 benefits listed as fullness, anti-frizz, oil control, hair regrowth, heat protection, strengthening and more in both saloon and daily use", said Group CEO and Founder of Global Story, Derick Ooi.


"The team's continuous research and development of the product since year 2016 had formulated Full Lift shampoo and soft masks with synergies of natural extracts, essential oils and 11 types of amino acids" added Derick Ooi.


Full Lift Shampoo and Soft Mask is the first product launched under LAB11 that featured no artificial coloring, 100% natural extracts and pure essential oils, fragrance free as well as chemical free ingredients.


LAB11 Full Lift Shampoo contains natural watercress extracts to provide high amounts of sulfur, zinc and magnesium to my hair. The result of this is stronger hair roots, increased hair funicular density and thus plumping up the hair shaft to make my hair looks fuller. My hair feel wonderfully lighter after shampooing and visibly ticker. I experience the uplifting and refreshing effects from the added pure lime, orange, peppermint and eucalyptus essential oils in the shampoo when massaging on my scalp during the washes. 



LAB11 Full Lift Mask is the perfect after-shampoo remedy that rich in argon oil , olive oil and amino acids. It helps to replenish, hydrate and restructures split ends and broken hair shafts to reduce fuzz and static . The Moroccan Argon oil is high in vitamin E, which can rejuvenate the hair, protect the follicle beds and improve the shine and overall appearance of my hair.



I really satisfied with the result after using the LAB11 Full Lift Shampoo and Soft Mask together for a week. Please see below my hair condition after using it. I would like to recommend it to my reader, you may try it yourself!


To purchase, please click HERE.

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