Guardian ‘Leaps Into Prosperity’ With New Look

Guardian Malaysia has begun the new year with a bountiful ‘Leap into Prosperity’ Chinese New Year promotion to usher in the new lunar year of the Rabbit. Also in conjunction with the new year, Guardian has introduced a new look to its stores.

Soren Lauridsen, Chief Executive Officer, Health and Beauty, Guardian South East Asia said:

“In this new year, Guardian renews its commitment to its customers which is to help our customers afford a healthy and beautiful life, every day. This relentless promise to our customers includes giving our customers a superior shopping experience which is why we have introduced a modern new look to our Guardian store. This store offers the best health and beauty products in the market, at the best value for our customers.”

“Our new store look represents a brand-new approach in store design and in-store visuals. It reflects the strong active energy and vitality of our Guardian orange colour.”

“This new and flexible design concept allows us to apply it to our stable of stores depending on their location and floor size. The new colour waves and active visuals calls out to our customers attention and the use of warmer and gentle materials bring out the vitality energy that we want.” 

“The use of new decorative lighting and LED screens allows us to fit out a store according to customers’ needs more directly.”

“In this regard, I am also proud to announce that we will be introducing new products and brands for Personal Care, Cosmetics by lilybyred, Barenbliss, and Beauty of Majesty, Skincare products by Evoluderm and Boost Lab, Health Care products by Organicule, Toujours Advanced Kids and Bio-Grow. And for Guardian Own Brand products, we have more than 12 new products.”

“At the present moment, we have rolled out this new design into three stores namely; 1 Utama Shopping Centre, Aeon Metro Prima Kepong and Jalan Cecawi, Kota Damansara. They represent three distinct types of stores and we will roll-out to other stores in the coming weeks.”

Taking the opportunity to also announce Guardian’s Chinese New Year offers called the ‘Leap into Prosperity’ promotion. Soren added:

“To usher in the Year of the Rabbit, our ‘Leap into Prosperity’ promotion promises a bountiful collection of special offers that offers fantastic value for our customers. On top of that, there is a myriad of exclusive gifts to be earned with you purchases. So don’t wait too long because these exclusive gifts might just run out.”

The Guardian ‘Leap into Prosperity’ promotion will allow Guardian customers to save up to 50% on health and beauty products. In addition, there are special attractive exclusive gift offers for Guardian customers such as:

• Save 50% on an exclusive Disney Tsum Tsum 3-piece Ceramic Dinnerware set with minimum purchase of RM20 inclusive of ONE participating brand or RM50 in a single receipt.

• FREE trendy mini luggage with purchase of RM128 and above with any beauty products inclusive skin care, dermo skin care, cosmetics, beauty accessories and fragrances from participating brands.

• FREE Tiffin Carrier with purchase of RM128 and above of any Personal Care products from participating brands in a single receipt

• FREE Essential Diffuser with purchase of RM128 and above from the Health Care range of products from participating brands in a single receipt

“In this new year, Guardian remains committed to offering its customers the best products at the best value for all their health and beauty needs. Now is the right time to stock up on your health and beauty items whether from our online store, through our Guardian App or physical stores, with exclusive to Guardian brands to make sure you look your healthy best this Chinese New Year,” concluded Soren.

My Modern contemporary Zinus Ricardo Designer Upholstered Sofa

Looking for a new sofa for my house for the coming Chinese New Year due to my old sofa was not in a good condition which already tear out by my kids. I have been hunting for a good and comfort sofa to replace it. I have been surveying on the different sizes, shapes, prices, colors, styles and the quality online and walk into the showroom. I came across the Zinus website and was attracted by the Designer Sofas.

Zinus is a global furniture brand available in more than 15 countries and now available in Malaysia! The brand has been in the market since the year of 1979. Love all the Zinus modern contemporary design sofas featuring soft lines, neutral toned fabric and a soft yet supportive feel that pairs effortlessly with my home.

There are 3 series of Zinus Designer Sofas:

🔸 Ricardo Designer Upholstered Sofa - Dark Grey

🔸 Jackie Modern Upholstered Sofa - Soft Grey Weave

🔸 Josh Contemporary Upholstered Sofa - Beige

Available in 2-Seaters & 3-Seaters

I have visited their showroom at Bandar Puchong Jaya in order to check out the designs of the sofa. I also want to check the quality of the fabric and to feel sitting on the Sofa myself. I really satisfy with the quality of the fabric, and I love the Ricardo Designer Upholstered Sofa Dark Grey series. I feel really comfort sitting on it and I love dark grey color so that it will not get dirty easily.

Why I love about the Zinus Designer Sofas is because it is:

🔸BUILT TO LAST – A naturally strong frame is wrapped in supportive foam cushioning and durable woven fabric. The seats can take up to a maximum weight capacity of 500 lbs (or 227 kg). Seat cushions are secured to the frame and are not detachable, while back cushions are detachable.

🔸TOOL FREE ASSEMBLY – All parts and instructions are cleverly packed into one box for easy assembly in less than 20 minutes (Assembly/Installation not included)

🔸EASY CARE – Affixed cushions are easily cleaned with a clean, damp cloth and mild detergent. Cushion covers are not removable.

I have placed my order online and can't wait for the sofa to reach my house. Really happy to know that Zinus provides FREE delivery for all the products within Peninsula Malaysia! Plus 1-Year Worry Free Limited Warranty on Zinus sofa.

Finally, my NEW sofa has reached my house, can’t wait to assembly my Zinus Designer Sofa! The Ricardo Designer Upholstered Sofa 3 seaters has arrived fast after ordering, within 3 to 4 days. The sofa was packed compactly in a packaging box with bubble wrapped and plastic wrapped for secure packaging. Everything arrived in one box, including two back pillows, two sofa arms (each marked with L for left, R for right), a box filled with five screw-on sofa legs, all these packed inside the sofa seat plus a sofa back.

Feel excited to open the packaging box to DIY installation for my sofa. After open the packaging box, there is an installation instruction leaflet. Ther is no need to use any tool. Just need to follow the few steps:

1️⃣Install the sofa legs

Twisting the legs into the holes underneath the two sofa arms and one sofa middle leg underneath middle of sofa seat,

2️⃣Attach the left and right sofa arms

lift the sofa seat and to slide its brackets (two on either end) into the matching brackets on the left and right of the sofa arms.

3️⃣Attach the back sofa

fit the sofa back into the remaining brackets on sofa arms.

4️⃣Zip the gap between the sofa seat and sofa back

5️⃣Attach the back pillows.

It’s just that easy plus it is Tool-Free, we can just install all parts without using any tools! Despite its light weight and taking just minutes to assemble, this sofa is very sturdy. It has a strong frame wrapped in supportive foam cushioning and durable woven fabric, with pocketed spring cushion and S-spring underlay, provides comfortable seating for up to three persons. Seat cushions are secured to the frame and are not detachable, while back cushions are detachable.

Finally, I can seat on the new Ricardo Designer Upholstered Sofa comfortably! It really matches with my home interior and my styles. I like the sofa so much!

There are other products sell by Zinus such as mattresses, bedframes and cool pillows. You may check out Zinus website for more information:

🛒 Let’s Shop Online at:

Zinus Website: https://zinus.com.my/

Shopee: https://shope.ee/9USu2auU5L

Lazada: https://s.lazada.com.my/s.fIW6d

You may visit Showroom at:

📍 1-1, Jalan Merbah 1, Bandar Puchong Jaya, 47170 Puchong, Selangor

⏰Mon to Fri: 10am to 8pm

⏰Sat/Sun/PH: 12pm to 8pm

☎ +603-8082 3359

Shopee Unveils How Malaysians Gear Up for Digital Inclusion

Shopee Malaysia officially unveils ‘Past the Starting Line: Adapting to Malaysia’s Digital Consumers in 2023’ Consumer Trends Report. Of 2,150 Malaysian buyers surveyed, 60% remain steadfast in achieving ambitions and enjoyment in e-commerce in 2023. In fact, buyers under categories such as Mobile & Accessories (61%), Automotive (60%), Fashion (59%), and Home & Living (59%) are becoming more tech-savvy and fully aware of their diverse needs in supporting local businesses for a future-forward economy.

1. Increased and savvier use of digital services

When asked what their New Year Resolutions are in 2023, 35% of Malaysians want to prioritise personal health and wellness this year. The degree to which they look to self-improve is spread: better lifestyle and living choices (26%), upskill and nurture hobbies (23%), and increase social confidence (16%). When thinking about discovering and buying items, 39% of buyers plan to buy more home and living products in 2023, 38% show interest in family essentials like household goods, 13% gain knowledge through books and games, and 10% equip themselves with workout and travel gear.

Because they are more digitally savvy and spending more time online in all parts of their consumer journey, 51% of buyers see the increased importance of greater personalization and shopping flexibility for the new year. In particular, 32% of Malaysians across all categories want to explore Shopee's circle deals and live shopping, and 17% want to embrace mindful shopping by being sustainable in support of local inclusive businesses.

2. Growing adoption of digital services for rural communities

When Shopee asked the surveyed buyers about their interest in locally made goods from Borneo sellers, 5 in 10 buyers expressed interest in supporting local businesses in Borneo to improve their living standards. 35% consider shifting preferences to shop for more local goods, and the remainder carries on with their learned and adopted online shopping habits. Many are excited to support Made-in-Malaysia products from underserved communities in rural areas because of their high quality and durability. Sellers outside big cities can seek inspiration from Khairul Aming, local entrepreneur from Kelantan, who was awarded the Super Favourite MCO Entrepreneur at Shopee Super Awards 2022 for having remarkable growth through the support of loyal buyers.

“We continuously work with a user-centric approach to keep ourselves well-informed of the trends and buyer contexts to create a positive impact through our inclusive ecosystem. This helps us channel efforts and optimally address user needs to share the future of the digital economy. And thanks to all their efforts and blessings, Shopee ranks first in the YouGov Best Brand Ranking in Malaysia and won gold for Kantar’s Strongest Malaysian Brand in the ‘General Retailers’ and ‘Lifestyle App’ categories. We look forward to coming together, celebrating, and giving back to our local communities with greater hope so Malaysians can enjoy a joyful shopping experience,” said Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia.

3. The rise of younger, more purposeful buyers

With the rise of younger, more purposeful buyers, many will not compromise on principles. 7 in 10 Malaysians strive to make smarter purchasing decisions through insightful content such as product warranty, live demos, and unboxing to ensure the products they love are worth the value. Since buyers pay close attention to what a seller stands for and does, they can interact with Shopee’s diverse community of influencers and affiliates to discover and enjoy an authentic shopping experience.

Terence Pang, Chief Operations Officer at Shopee said, “We have seen in the past two years, how adoption of digital services like e-commerce can improve people’s lives and transform the way consumers and businesses connect. Despite many having come online, we’re only just past the starting line in Malaysia’s digital economy, with a greater long-term opportunity to help more people benefit. In the coming year, these digital consumers will continue to shape the future of the digital economy. Shopee is sharing key consumer trends we have observed that businesses need to adapt to, and those who do so, will lay the foundation for a resilient digital ecosystem that will enable them to reach more users in the future. We are committed to helping our partners understand these trends and unlock more opportunities.”

Buyers will continue to influence the future of the digital economy with higher expectations of their online interactions. 32% of buyers intend to spend more time in 2023 to de-stress and earn coins through Shopee Prizes. Over 29% choose to support local businesses and products via Shop Malaysia, 28% habitually find authentic and genuine goods at Shopee Mall, and the remainder follow trends and latest products sold on Shopee Live and donates to the underserved via ShopeeGivesBack.

‘Past the Starting Line: Adapting to Malaysia’s Digital Consumers in 2023’ Consumer Trends Report is part of Shopee’s thought leadership series. These data-driven insights allow online sellers and buyers to tap e-commerce and digital services to drive resilience and stay relevant. Further insights on Malaysian influencers will be shared in greater detail in the coming week.