Friday, January 20, 2023

Guardian ‘Leaps Into Prosperity’ With New Look

Guardian Malaysia has begun the new year with a bountiful ‘Leap into Prosperity’ Chinese New Year promotion to usher in the new lunar year of the Rabbit. Also in conjunction with the new year, Guardian has introduced a new look to its stores.


Soren Lauridsen, Chief Executive Officer, Health and Beauty, Guardian South East Asia said:
“In this new year, Guardian renews its commitment to its customers which is to help our customers afford a healthy and beautiful life, every day. This relentless promise to our customers includes giving our customers a superior shopping experience which is why we have introduced a modern new look to our Guardian store. This store offers the best health and beauty products in the market, at the best value for our customers.”


“Our new store look represents a brand-new approach in store design and in-store visuals. It reflects the strong active energy and vitality of our Guardian orange colour.”
“This new and flexible design concept allows us to apply it to our stable of stores depending on their location and floor size. The new colour waves and active visuals calls out to our customers attention and the use of warmer and gentle materials bring out the vitality energy that we want.” 
“The use of new decorative lighting and LED screens allows us to fit out a store according to customers’ needs more directly.”


“In this regard, I am also proud to announce that we will be introducing new products and brands for Personal Care, Cosmetics by lilybyred, Barenbliss, and Beauty of Majesty, Skincare products by Evoluderm and Boost Lab, Health Care products by Organicule, Toujours Advanced Kids and Bio-Grow. And for Guardian Own Brand products, we have more than 12 new products.”


“At the present moment, we have rolled out this new design into three stores namely; 1 Utama Shopping Centre, Aeon Metro Prima Kepong and Jalan Cecawi, Kota Damansara. They represent three distinct types of stores and we will roll-out to other stores in the coming weeks.”
Taking the opportunity to also announce Guardian’s Chinese New Year offers called the ‘Leap into Prosperity’ promotion. Soren added:

“To usher in the Year of the Rabbit, our ‘Leap into Prosperity’ promotion promises a bountiful collection of special offers that offers fantastic value for our customers. On top of that, there is a myriad of exclusive gifts to be earned with you purchases. So don’t wait too long because these exclusive gifts might just run out.”

The Guardian ‘Leap into Prosperity’ promotion will allow Guardian customers to save up to 50% on health and beauty products. In addition, there are special attractive exclusive gift offers for Guardian customers such as:
  • Save 50% on an exclusive Disney Tsum Tsum 3-piece Ceramic Dinnerware set with minimum purchase of RM20 inclusive of ONE participating brand or RM50 in a single receipt.

  • FREE trendy mini luggage with purchase of RM128 and above with any beauty products inclusive skin care, dermo skin care, cosmetics, beauty accessories and fragrances from participating brands.

  • FREE Tiffin Carrier with purchase of RM128 and above of any Personal Care products from participating brands in a single receipt

  • FREE Essential Diffuser with purchase of RM128 and above from the Health Care range of products from participating brands in a single receipt

“In this new year, Guardian remains committed to offering its customers the best products at the best value for all their health and beauty needs. Now is the right time to stock up on your health and beauty items whether from our online store, through our Guardian App or physical stores, with exclusive to Guardian brands to make sure you look your healthy best this Chinese New Year,” concluded Soren.

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