MILO® Malaysia Breakfast Day 2025: Celebrating 75 Years of Nutritious Goodness with Over 35,000 Malaysians in Putrajaya

Putrajaya buzzed with excitement today as thousands of Malaysians came together to celebrate the return of the highly anticipated MILO® Malaysia Breakfast Day 2025. Over 23,000 runners and 13,000 friends, and families of all ages eagerly joined the action-packed day filled with energising activities, highlighted by the iconic MILO® Breakfast Run.

Marking its 75th anniversary in Malaysia, MILO® continues its mission of nourishing the nation’s energy and ambitions, fuelling the Malaysian spirit throughout its enduring legacy. The household brand also remains committed in supporting the nation’s sporting journey - from its grassroots sports programmes to promoting healthier lifestyles with its nutritious goodness.

“As we celebrate 75 years of MILO® providing nutritious goodness to all Malaysians, we remain committed to inspiring them to start their day with purpose and energy, with MILO® being a key advocate for healthy lifestyles. Aligned with MILO®’s anniversary theme 'Dulu, Kini dan Selamanya demi Malaysia’, we continue to uphold the values that make MILO® a cherished part of Malaysian life across generations,” said Ng Su Yen, Business Executive Officer of MILO® Malaysia.

Since its inception in 2013, MILO® Malaysia Breakfast Day has united over half a million Malaysians in a powerful celebration of a nutritious start to the day. This event goes beyond encouraging physical activity – it champions healthy eating habits, including the importance of a nutritious breakfast, while advocating positive lifestyles.

The event's opening was made even more memorable with the unveiling of the 75th Anniversary Masthead by Juan Aranols, CEO of Nestlé (Malaysia) Berhad; Tan Sri Wan Zulkiflee Wan Ariffin, Chairman of Nestlé (Malaysia) Berhad; Ng Su Yen, Business Executive Officer of MILO® Malaysia; Mohamad Sujairi bin Mohd Ishak, Chief Assistant Director of Perbadanan Putrajaya; Abdul Aziz bin Abdul Rahman, Deputy Director General of Ministry of Youth & Sports; ACP Aidi Sham Mohamed, Putrajaya District Police Chief; and 75 Malaysian athletes, including legendary figures such as Datuk Marina Chin, and Dato’ Mirnawan Nawawi. Meanwhile, Friends of MILO® national diver Bertrand Rhodict Lises, along with celebrities Nadhir Nasar and Erysha Emyra, made special guest appearances at the event, adding to the excitement of the day.

The day’s highlight included the MILO® Breakfast Run, where attendees started off the day with a run route of 3km or 7.5km and were welcomed at the finishing line with an energising lineup of activities such as MILO® Fitness Workout sessions including Zumba Fitness dances and Strong Nation workouts. A nutrition consultation booth offered free BMI checks and personalised advice on achieving a balanced diet and staying active. The event also featured interactive sports games, fun educational activities, and MILO® sampling booths that kept the crowd engaged and energised throughout the day.

The crowd favourite, the MILO® Goodness Truck, returned with its immersive 360° experience, offering behind-the-scenes insights into how MILO® is made while showcasing the brand’s values and sustainability initiatives. This mobile truck also served as an interactive touchpoint for attendees to connect with the legacy of the brand.

“Joining MILO® Malaysia Breakfast Day 2025 for the very first time has been an unforgettable experience. It’s inspiring to see so many people gathered, especially the youths, embracing the energy of MILO®. This event motivates me to continue advocating for a healthy lifestyle and encourage younger generations to start their day the right way – with MILO®,” said Nadhir Nasar, a Friend of MILO®.MILO® Malaysia Breakfast Day 2025 is set to continue spreading its nutritious goodness across multiple locations nationwide, bringing the celebrations to Johor on 16 February 2025, Penang on 23 February 2025, and Pahang on 20 April 2025, with over 75,000 MILO® lovers expected to join, making this one of the most notable events of its kind.

For more information on MILO® Malaysia Breakfast Day 2025, please visit www.milo.com.my

Marrybrown® REedefines Spicy Crispy Chicken With Mouthwatering ‘AYAM EPIK’

Marrybrown®, Malaysia’s largest homegrown Halal Quick Service Restaurant (QSR), celebrates Malaysians’ passion for crispy chicken with Ayam Epik, a mouthwatering rendition of the beloved spicy crispy chicken inspired by vibrant mamak culture. Infused with an exclusive unique blend of aromatic herbs and spices including peppers, curry powder, cumin, coriander, onion, garlic and more, each mouthful is an explosion of rich, authentic local flavours!

Daniel Chan, Chief Executive Officer of Marrybrown®, said “At its heart, Marrybrown® is proud to be a homegrown Malaysian brand and we truly understand the comfort that familiar, local flavours bring. While we have always endeavoured and continuously innovated to bring something different for customers to experience, with Ayam Epik, we have gone back to our roots, paying tribute to humble local fare that appeals to all people of all ages and backgrounds. It is a perfect reflection of our commitment to serving what our customers love.”

Inspired by the iconic mamak, Malaysians’ go-to spot for spicy food, Ayam Epik brings you a tantalizing spicy crispy chicken recipe that captures the essence of what Malaysians crave for, with each bite offering a satisfying crunch and a flavour-packed coating infused with the fragrant aroma of fresh cereal and spices. Available for a limited time only, chicken enthusiasts can enjoy Marrybrown® Ayam Epik in various delicious options, from 11 November onwards.

Indulge in the spicy bold flavours of the 2-pc Ayam Epik Combo from only RM17.50, featuring two pieces of mouthwatering spicy chicken served with your choice of creamy mashed potatoes, accompanied by a refreshing Fuze ice lemon tea to wash it all down. Taking ‘konfem pedas’ to the next level!

Want to elevate your experience? Enjoy the perfect balance of flavours in the Nasi Kari Ayam Epik Combo from only RM15.90 – a serving of fluffy, aromatic rice cooked in curry enriched with the delicious flavours of cumin, coriander, onion and garlic, together with the crunch of savoury papadam, tangy acar, hard-boiled egg and 1-piece Ayam Epik. It is a satisfying, complete meal that is sure to curb your hunger!

Can’t decide between crispy chicken and a chicken burger? Have the best of both worlds with the Ayam Epik Box Meal from only RM19.90, which comes with one piece of crispy chicken, a juicy chicken burger, piping hot mashed potatoes, and Fuze ice lemon tea. It’s the ultimate combo for those who want it all!

You can also dive into the bold, spicy and crunchy flavours of Ayam Epik all on its own with the 3-piece, 5-piece and 8-piece sets, priced at RM22.90, RM35.50 and RM56.80 respectively.

“As the year draws to a close, Ayam Epik provides the perfect opportunity to bring friends and family together for a meal that truly reflects the tastes of Malaysians. Crispy chicken is a favourite among young adults, making it one of the most popular fast food choices here, and we are confident the launch of this new menu will undoubtedly excite tastebuds across the nation. Our goal is for every visit to Marrybrown® to create meaningful moments, as it is truly a place where Malaysians from all walks of life can come together,” said Chan.

Marrybrown® currently serves millions of customers in more than 600 restaurants across 16 countries with the objective of delivering the highest standard of quality, service, cleanliness, and value for the perfect dining experience.

For more information on Marrybrown®, MB App, promotions, and delivery services, please visit:

Website: https://marrybrown.com/

MB App: https://mbapp.marrybrown.com/

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