Pretending and Dramatic Play Drives Child Development

As a mother of 3 kids, I see my kids growth and play every day. I hope they can learn something while playing different roles in everyday life. I understood that pretending and dramatic plays improve child development. My kids love to go KidZania Kuala Lumpur very frequent, my daughter is a Honorable CitiZen and my son is a Distinguished CitiZen in KidZania Kuala Lumpur now. They are “Learn Life Today” by joining all the activities in KidZania Kuala Lumpur.

KidZania Kuala Lumpur is a city that run by kids. The kids get to learn and experience real-life occupations in a fun yet engaging learning environment. My kids played many activities in KidZania Kuala Lumpur. Some of their favorite activities are preparing the Happy Meal in McDonald establishment and bread making in the culinary school. It allows them to experience as a chef in preparing the food. This will improve their cooking skill, food preparing skill, creativity and motor skill. By learning this, my kids now can help me to prepare food at home or join a lot of food workshop out there. They joined food decoration contest, cupcake decoration contest, pizza creating contest and preparing food workshop. My daughter won in most of the food preparation contest as they learnt and practiced the skill at KidZania Kuala Lumpur. She is my chef assistant in my home kitchen every day.

One of the activities that my kids enjoyed were the Stabilo Coloring Workshop and the Slipper Design workshop in KidZania Kuala Lumpur. They used color pencils to design, draw and color to create any shape they want. These really help in training their design, creativity and all art skills. They like to do art- works at home. They learnt to be concentrate and focus when creating the art pieces. My daughter won in few of the coloring contest. Well done for her.

In order to train the kid’s communication, performance, presentation and public speaking skill, they have joined the dancing class, fashion show class and magic show class at KidZania Kuala Lumpur. It helped to train them to become brave and build their confident to perform and speak in front of a group of audience. My kids did very well and now they have no problem to perform in their school concert and join any competitions on the stage.

My 2 kids are pretending to be TV newscasters to report the news and weather on TV. They have so much fun to appear on TV and learn the role and responsibilities. As a newscaster, they learnt to being honest to share the news and accuracy.

My kids always ask me a lot of questions:

• What does a fireman do?
• What are the duties of a policeman?
• What does a pilot do?
• What does a doctor do?

It was really hard for them to imagine even through i try my best to explain. By doing these role play activities really can let's them get real life experience what the tasks are begin assigned to these roles and help them to understand the roles and responsibilities of each job. They need to be brave, strong and tough in order to perform the tasks. My kids had a chance to visit the fire station. They get to learn exactly a real fire brigade works and what does a fire engine equip. They also learnt about what should be done during a fire incident. They get to see through a real demo of fire fighting. This is a good education for the kids and understand saving people life and staying safe are always the 2 priorities being a fireman.

They also get to join a road safety workshop in one of the shopping malls. The JPJ officer explained the rules such as traffic lights, signboard and instruction to the kids. In KidZania Kuala Lumpur, they really simulate the real life where the kids need to pass the driving test in order to get the driving license then only can drive the car on the road in the city. The kids learnt that it is important to follow instructions and rules to avoid crashes or accident on the road which will cause life dangerous and injures.

My daughter also pretend to be a doctor to save a life and doing CPR for a patient.

I was very surprised to see my eldest daughter to become a beauty consultant and she was trying to put on make-up for her sister. She likes to become pretty and make other people pretty as well. She will took my lipstick and makeup pallet and makeup on her own every time when we go out or attend any occasions. She is talented and can be a makeup artist one day. She learnt to be look great and elegant when go out.

In conclusion, role-playing activities can be anytime, anywhere even it is at home. KidZania Kuala Lumpur is an interactive learning edutainment theme park for kids that helps to prepare them for the real world by immersing them in simulated adult occupations and real-life situations; its role-play activities and programs are aimed at helping kids "know, create, care, share, and play" - all of which support a child's social-emotional resilience.

For more information about KidZania Kuala Lumpur, please KidZania website and follow KidZania Facebook page.

The Launch of Systema Advance Anti-Plaque Toothpaste with "Save Your Gums, Save Your Teeth" Campaign

The main cause of gum disease is plaque the soft sticky film containing billions of bacteria. When plaque builds up in between teeth, along the gum line and inside gum pockets, the toxin from the bacteria will damage the gum tissues. Gingivitis is the early stage of gum disease where the gum is swollen and inflamed and bleeding during brushing due to the bacterial infection. If left untreated, it will progress to gum disease. Gum disease does not only cause tooth loss, but it is linked to other health issues like diabetes and heart problems.

Speaking at the launch of the new Systema Advance Anti-Plaque Toothpaste, Mr Tatsuya Horiuchi, the Managing Director of Southern Lion stated that “Our vision at Lion Corporation Japan, is to continue being an advanced daily healthcare company and to lead the innovation in developing products that enrich the health, comfort and cleanliness of our consumers. Our goal in oral health is to empower Malaysians to retain at least 20 teeth up to the age of 80 years in order have a better quality of life,”

Meanwhile, Dr Ahmad Sharifuddin Bin Mohd Asari, the President of the Malaysian Society of Periodontology while stressing on the importance of gum health care said, “Gum disease is highly prevalent in Malaysia. Achieving healthy gums is possible with the effective removal of plaque in high risk areas such as the gum pocket and along gum line. Brush your teeth at least twice a day and visit the dentist regularly. Do not ignore the first signs of gum disease such as bleeding gums, red and swollen gums. Seek professional help if you have any signs of gum disease and get it treated immediately as gum disease is reversible at its early stage.”

Systema understands the widespread issue of gum disease. With the in-depth understanding of oral needs and thorough consumer research, Systema is now launching Lion Japan’s biggest breakthrough; Systema , the first anti-plaque bacteria toothpaste with Advance Plague Buster technology combining TDS, IPMP to breaks down plaque and kills 99.9% bacteria in hard to reach area especially inside gum pocket and GK2 to soothes gum discomfort.

Systema Advance Anti-Plaque Toothpaste helps provide 24-hours protection against oral bacteria with twice brushing daily and 4 x better prevention of gum problems than ordinary toothpaste. Systema Advance Anti-Plaque Toothpaste with its Advance Plaque Buster works in 3 ways:

• TDS breaks down plaque to enable easier removal
• IPMP to penetrate the plaque bio film in the gum pocket and kill 99.9% bacteria inside
• GK2 to soothe gum discomfort 

Systema Advance Anti-Plaque Toothpaste comes in 3 variants which are Systema Advance Extra Gum Protection that has a fresh aromatic peppermint flavour with a spearmint note, Systema Advance Deep Clean Whitening which has a longer lasting mint flavour with particles in the paste and Systema Advance Extreme Clean Breath that provides fresh double mint flavour with long-lasting cooling technology for longer feeling of fresh breath.

In conjunction with the launch of Systema Advance Anti-Plaque Toothpaste, Systema kicked off a Nationwide gum health awareness campaign held in collaboration with the Oral Health Programme, Ministry of Health Malaysia (‘MOH’), the Malaysian Society of Periodontology (‘MSP’) and the Faculty of Dentistry, Universiti Teknologi MARA (‘UiTM’). Themed “Save Your Gums, Save Your Teeth”, the campaign was officiated by Dr. Nomah bt Taharim the Principal Director of Oral Health, Ministry of Health Malaysia. This oral health campaign is to encourage the public to take the first step towards attaining healthy gums by getting their gum checked in an effort to alleviate gum disease.

There will be Mobile Dental Clinics provided by MOH and UiTM which will be touring various locations across Malaysia where the public will be able to participate and get their gum-health checked for free. This campaign further enhances Lion Corporation Japan’s mission to raise awareness and educate the community on gum diseases and good oral health care.

In the spirit of helping more Malaysians to achieve healthy gums and teeth, Systema pledged 30,000 Systema Advance Anti-Plaque Toothpaste samples with gum health educational leaflet for the “Save Your Gums, Save Your Teeth” campaign. The Systema Advance Anti-Plaque Toothpaste will be provided to the community through the Malaysian Society of Periodontology and UiTM at the on-ground gum check activity thus further enabling Malaysian consumers to achieve healthy gums and teeth for life.

Systema Advance Anti-Plaque Toothpaste is now available in all leading stores and pharmacies nationwide at RM12.55. Now, achieving healthy gums and teeth is easy with Systema. Good oral health care practice does more than just protect your teeth; it is a great start to healthy gums which will lead to a healthier life!

For more information about Systema Advance Anti-Plaque Toothpaste or to catch the “Save Your Gums, Save Your Teeth” campaign Mobile Dental Clinic, please visit Southern Lion website and its official Facebook page.

Antabax Introduces Always Be Clean (ABC) Awareness Campaign To Reduce HFMD

Antabax, Malaysia’s number 1 Halal antibacterial personal care range has introduced the Antabax Always be Clean (ABC) for Health campaign, partnering with R.E.A.L Kids, the country’s largest owner-operated kindergarten chain with 33 centres and 5,000 students nationwide. This campaign is in support of the Ministry of Health Malaysia’s effort to reduce the spread of HFMD by educating the public while raising awareness among pre-schoolers and parents on this serious health situation.

The brand is currently sharing educational tips on reducing the spread of HFMD on its social media platforms, Facebook and Instagram. Content includes the correct steps of handwashing and hand sanitizing so that parents, educators and caregiver can share the knowledge among their circle to help and reduce the risk of catching HFMD.

Antabax will be contributing its products including hand soap, bar soap, shower cream, antibacterial sanitizer spray, antibacterial sanitizer gel and antibacterial wipes to pre-schools in areas with high HFMD infection rates, while conducting education clinics for pre-schoolers. The products can kill 99.9% of germs.

According to Mr. Francis Ng, Senior General Manager, Household and Personal Care, Lam Soon Edible Oils Sdn Bhd, the brand is mobilizing its resources to assist the community as more children from pre-schools and primary schools are affected by the disease.

“As a Malaysian brand, Antabax feels for the communities and especially families that are affected by this disease. We have taken to our social media channels to share simple steps to reduce the spread of HFMD. Our ABC for Health campaign will be held in pre-schools soon to educate children on how to reduce their risk of contracting and spreading HFMD. We will be teaching the correct steps of handwashing and hand sanitizing, as clean hands make a lot of difference in stemming the spread of communicable diseases,” said Mr. Ng.

The Ministry of Health has taken steps to raise awareness on identifying signs and symptoms, and educating on steps to reduce the spread of the disease by working with industry players through collaborative initiatives. Public-private Partnership initiatives can reach more targeted audience in a shorter time as compared to Ministry of Health of working alone.

“HFMD is taking a toll on the socio-economics of the communities as parents having to take time off from work to care for their unwell children and, while schools that are badly affected has been closed temporarily for up to 10 days to stem the spread. A concerted effort among all parties can help to reduce the spread of HFMD while creating the habit of good hygiene, “ Mr. Ng added.

Explaining on the partnership with Antabax, Mr. Kenny Sim, Chief Operating Officer, R.E.A.L Education Group Sdn Bhd said “Antabax ABC for Health makes personal hygiene as simple as ABC, so that even pre-schoolers can understand and practice. We have noted from the centres where the program has been carried so far, have been quick to adopt these practices,”

It is important to always be aware of suspect surfaces. Infection by indirect contact can be reduced by avoid touching them or sanitizing the surface with an antibacterial spray. Other ways that can help reduce the risk of infection is by avoiding close contact with children infected with HFMD. Parents should keep infants and sick children away from the other kids at the kindergarten, nursery, school or gatherings until they have recovered.

For more infomation, can refer to Antabax Website or follow Antabax Facebook Page.

Fernleaf UHT Milk Review

I feel happy to receive a Fernleaf UHT milk parcel that sent to my house and can't wait to unbox it.

Let's see what is inside :

• Fernleaf UHT full cream milk 1L x 1 pack
• Fernleaf UHT chocolate milk 200 ml x 4 packs
• 1 pair of straw glasses
• 1 hand held photo prop
• 1 Fernleaf farm with mini signage
• 1 campaign messages booklet 

My kids like it so much and can't wait to play with the farm and glasses straw. They are playing with the farm and query about the farm and cow. They started to ask question about where the milk come from and how it is being produce.

At Fernleaf, the cows are a the heart of the diary  farming business and farmers take their welfare very seriously. Due to climate, New Zealand is one of the few places in the world where diary cows can graze outdoors almost all year round on fresh grass that gives them the best from nature to produce nutritious milk. New Zealand is a country with fertile soil, excellent rainfall and abundant sunshine, make it one of the best places in the world to produce milk. As a country, they are expert at growing grass. Well cared for cows fed with natural grass are healthy cows; and healthy cows produce high quality nutritious milk. 

It is very important that with the high quality of grass, cozy climate, clean air and water, the happy cows produce milk naturally without needing any form of milk booster. I trusted Fernleaf because it already have over 140 year of experience in diary farming. Their farmers' heritage and expertise have made New Zealand a world leader in diary today. That's is why the taste of the Fernleaf UHT milk is  100% Mmmmm...

My kids keep asking me to let them drink the milk, they are enjoying drinking the Fernleaf UHT mik in a special way by using the straw glasses. I let them try one by one the chocolate milk. They just drank finished all the chocolate milk and ask for more. I can only drink the full cream milk. They like the taste so much and tell me 100% Mmmmm...

I can feel the milk is really fresh and the taste is fantastic 100% Mmmm... Let's go and purchase a pack to try it out yourself. You will definitely like it!

For more information, please visit Fonterrra Malaysia official website to  or follow Fernleaf Malaysia facebook page.

Raise Them Resilient with Nutricia AptaGro

Danone Dumex, subsidiary of the number one company in formula milk for children in Europe, has introduced in Malaysia – Nutricia AptaGro, its most advanced growing up milk formula, backed by over 40 years of pioneering research. The brand’s ambition is to help parents raise resilient children.

In tomorrow’s world, resilience will be the most important key to succeed. The ability to overcome challenges and bounce back from difficult situation is what we want our children to develop for them to thrive in whatever future.

Denis Phelps, Acting General Manager of Danone Dumex Malaysia, commented: “Adversity is part of life, which is why every individual needs resilience to thrive through challenges in this competitive world. The art of raising children now goes beyond providing them food and education. We need to expose them to the world so that they can build resilience. And for this their body needs to be ready.”

Nutricia AptaGro contains ActiveDuoBio+, with an internationally-patented combination of Prebiotics GOS//lcFOS and Probiotic B. breve M-16V to boost the army of good bacteria in your child’s body, backed up by the first and only study on toddlers1.

Nutricia AptaGro also contains the highest DHA (docosahexaenoic acid) level2, which helps in meeting international expert recommendation. Nutricia AptaGro contains nutrients to nourish your child’s body and brain so that you can expose your child to the world for him to build his resilience.

Nutricia AptaGro is available on Lazada, Tesco, selected AEON and Cold Storage supermarkets, Village Grocer, Ben’s as well as selected Chinese medical halls and baby stores. For more information about AptaGro, please visit AptaGro Website or its official AptaGro Facebook page.

JEJU In Watsons - Secret Nature

Watsons are bringing healthier, safer beauty products to Malaysian consumers all the way from JEJU island farms, South Korea. Secret Nature has partnered up with Watsons, to open the brand's first retail stores nationwide to 90 doors. You can now walk into any selected Watsons store and easily get your hands on natural skincare from JEJU!

Inspired by nature and its purity, Secret Nature aims to provide Malaysians of all ages with healthier and cleaner beauty choices. Known for its leading innovative formulas and responsible green practices, Secret Nature products are formulated with up to 97% naturally derived ingredients sourced from the pristine conditions of Korea's Jeju island.

Secret Nature is founded by Hankook Cosmetics Co., Ltd. which has over half-century history in South Korea. The company oversees a wide umbrella of brands such as the SAEM and manufactures for many successful Korean cosmetics brands. With Hankook cosmetics, Secret Nature truly understands Asian skin conditions and can adapt to the cunsumers' ever-changing interests thanks to its fast-paced R&D process, diverse customizable offerings and global distributions.

"Modern people with busy lives like us are constantly exposed to stress factors and unclean environment which make our skin unhealthy. Air pollution, humid weather, dry air from air conditioning, work stress, lack of sleep are now part and parcel of our daily lives. These are bad environmental factors that cause our skin to damage. We believe Secret Nature has a strong range of products to offer in nourishing the skin with clean JEJU ingredients to make our skin healthy again," said Elaine Tan, Secret Nature Malaysia brand manager.

The brand's key products include from Jeju Green Tea Line for deep hydration, Volcanic Ash Line for pore cleansing, Jeju Sheet Mask Line to name a few. Customers are invited to discover naturally-derived skin care regimes and to curate their favourite Jeju sheet masks to their skin needs.

The full range, as well as limited online exclusives, is now available on Watsons Website to ship nationwide with option to click & collect at any Watson Store.